We hope this helps start up businesses looking for help with their web domain name! There is more to consider than just a name!
Keep it Short: Remember that many visitors will arrive at your website by typing your address directly into their browser bar. Aim for 20 characters or less to maximize your type-in traffic.
Be Simple and Obvious: Make sure your domain is easy to remember and spell. If possible, it's best to err on the side of being straightforward.
Avoid Numerals, Underscores and Hyphens If You Can: Adding numbers and non-alphabet characters to your domain name can cause confusion likely to result in lost traffic to your site.
Consider Keywords and Cleverness: If your top domain choice is not available, consider adding a descriptive keyword as a starting point to brainstorm alternative ideas.
Register Your Domain for Multiple Years: If your budget permits, registering your domain for multiple years can help your site rank higher with search engines like Google and secure the investment in your website brand.
We also want to point out that there are a number of domain purchasing options. Our clients so often have bought from GoDaddy, although we are okay with wherever is chosen, we work with IPage and Webstarts. You don't need to pay too much for your domain, but where you buy it does matter. We can help, just need to ask!